1 job – 350 Applicants! Tough times for the unemployed!

Recently TrueTraders have advertised for a new job opening in the Warehouse and Distribution department of the True Centre.

The advert was sent to job centres locally and we had a mass response to say the least. Over 350 people applied within the first day of the advert being viewable to the public.

A staggering figure to us as well. In a positive light shows how far a small business can come in such a short period of time.

350 applications for a single job is pretty exceptional, and shows how tough it is out there at the moment. – Sam Russel – Senior Reporter – Eastern Daily Press

However we are not unique case but are definitely a clear example of just how hard these economic times really are. People in the masses struggle everyday to find work from the lesser paid jobs to the higher one.

Does it not show that times need to change! The population is growing… why aren’t job oppertunities….?!?!?





TrueTraders #nomakeupselfie? YOU can Kick Cancers’ Butt Too!

So the latest thing to storm social networking is the Cancer Research Awareness Campaign.

Facebookers and Twitters a-like have banded together to take part in the nominations to raise money and support Cancer research.

The campaign has managed to raise £2 Million in the last 48 hours; by Women of all ages, simply taking photos of themselves tagging #nomakeupselfie, in which girls strip to their bare, Au-natural faces.

The boys are even taking part too, with their #madeupselfie. (there’s a good reason boys don’t wear make-up) It’s amazing how people can really come together and support something global with a simple snapshot and donation.

Across the UK people have been nominating their friends to make a difference.

 And at True Traders we’re jumping on the band-wagon!

On Monday, March 24th; True Traders will be opening up the Donation-Jar for all employees (and customers, if they wish) to chip in. The Following Thursday you’ll see our donation and Selfies supporting the campaign across all of our departments. Boys and Girls! We Care and we’re ready to Kick Cancer’s Butt.

So from the TrueTraders Blogger, here’s my #nomakeupselfie



Have you got involved Text Beat to 70007 !

Are you going about Social Networking the wrong way?

So recently I went to a session, to better yourself at on-line networking and found I was going about it completely the wrong way. If you’re a bit of a techno-phobe; don’t really get the whole social networking thing or your just not getting the results from your content…then have a read.

See if you can apply it to your business!

So the 3 stages of Social Networking:

  1. Engage your audience
  2. Promote your company
  3. Keep up relations.

So if you’ve just started to branch out into social networking then you shouldn’t promote yourself to start. Unless you’re a BIG, well named brand that everyone already recognises and shares everything you post.

And it’s not all about competitions and give-aways. Your audience is just going to be after free things and have no interest in your business if you don’t interest them first. That all comes in the latter part of social networking.

The initial start is to Engage your audience.
Start with sharing and updating your sites with trending topics.

This could be:

  • Industry news (relating to your business)
  • Products News (new products or services)
  • How-to Articles (everyone asks the internet for help now-a-days)
  • Case studies (things going on in your company or topics you think your audience will like)
  • Or Frequently asked questions by customers (makes great article topics).

Get a good following (or fan base) before you start promoting yourself. You want to have that trust between you and your followers and get them interested in what you post. Otherwise, your promoting will just go straight out the window.
Obtain authority (more followers than following) before you branch out into talking-up your business.

Authority- To obtain Authority is where your shares, likes and re-tweets come in. Once your content is being shared, liked and re-tweeted, left, right and centre; should you then start to advertise yourself. If you have the upper hand then your audience is going to be more interested in what you have to say.

Relating – relate current stories to what your business is about. Not only will potential customers see the relativity but so will future suppliers, investors and other similar companies. You want to be considered competition right?
For example, if you are a Retail company you want to talk about – Rising costs or new technology to your industry things that are relevant to the kind of audience you want to attract.

Writing Your own Original Content!

When it comes to writing your own engaging content that relates more to your business than an external 3rd party article; there are 3 simple stages.

  1. Dump it
  2. Chunk it
  3. And Shine it
You can’t be expected to right a top-notch article from the get go?

So slam your thoughts into word!
Separate it to add your flow!
And then polish it up for publishing.

Hey I just did it……:)

Also just a tip, don’t write long laborious paragraphs try stick to a maximum of 2 or 3 sentences a paragraph. We live in a world of skim-readers now and unfortunately no matter how good or informative your content…People will shy away from big, bulky paragraphs.


  • Short and Snappy
  • Include interesting bullet points (gives people the incentive to read on)
  • And keep your info/answers brief

I Hope this was helpful. Any questions or advice, email me.


Biggest Order Yet!

LAAARGE order to Lebanon !

So we had one of our largest orders, leave us today in a rather large container.

We sold 250 Galvanised Crowd control barriers to a lovely customer who took advantage of our great Bulk order discount. I would imagine they are well on there way to Lebanon now but thought this was a good example of the size of orders we can deliver and also the distance in which we can arrange delivery. Whatever the Quantity, wherever it needs to go ;).

Shop your way, the True way.


Celebrating Birthdays and New Products at TT

Good Morning,
So at the True Centre the TTteam are celebrating a Birthday.
Mine actually. Yeah that’s right Tyee has turned 20 today 😀 and I have also been pleasantly surprised with some lovely cards and cream cakes from the TTteam. What a lovely bunch 🙂
Can’t beat Coffe and Cake :L Lol
I am off for a long Birthday/Valentines trip to Paris so you won’t be hearing from me until next Tuesday. Arrghhh such a long wait. Lol, but i’m sure you’ll manage 😉

So True Traders has also introduced and few new products to our Websites which I wanted to share with you before I jet off across waters.

So we have Reflective orange barrier fencetaking the place of plastic barrier fence with lamps to help protect workers at night and keep them out of danger. High visibility at all times, makes warning lamps and road signs no longer necessary. the combination of orange-yellow makes the net highly visible even during foggy days. At night the built-in continuous retro-reflective tapes, with visibility power of 800cpl, warn drivers from hundred of meters away.

What’s not to like sounds like a must have to any Building or Construction Firm to me 😉

Left – Material close-up of Reflective Barrier Mesh. Right- demonstration of reflective barrier mesh installed and at use.

Also we haveNon-Conductive Fencing Pins. Traditionally Fencing pins are manufactured from steel posing high risk to the user in the event of striking underground power cables. with non- conductive fencing pins this risk is eliminated.

And now our Detectable Warning Mesh is even lower in price and a New Underground Warning mesh has also been added. Better than the average Warning Mesh this is manufactured from high strength colour rot-resistant homopolymer, polypropylene plastic; More visible than the standard warning tapes and more likely to be seen when dug up by a workman.

Underground Warning Mesh
Warning Tapes

Warning Tapes

Different Coloured warning tapes and messages.

All of that and loads more at True Traders. So have a look at our website and keep yourself up to date with all of the latest news and goss from the TTteam. We’re on FacebookTwitterGoogle+ (with on-line video chat) and LinkedIn.

So that’s all from me today 🙂 Bon Voyáge and see you when I return 😉